top of page


Gross Revenue Retention Is the Only Number That Matters for Customer Success
Customer Success has become the backbone of SaaS companies. When the sale closes, it’s CS who takes ownership of the relationship,...
Wayne Johnson
5 min read


Cracking the Code on Decision Criteria: The Formula That Wins Deals Every Time
Sales frameworks often get boiled down into checklists, but checklists don’t win deals. Conversations do. Insight does. And nowhere in...
Wayne Johnson
6 min read


3 Brutal Truths Every Sales Leader Must Face to Get Their Team Actually Using MEDDIC (Free Pipeline Review Checklist Download)
Let’s get real. Most sales leaders love to talk about MEDDIC. They roll it out at kickoff, plaster the acronym across the pipeline review...
Wayne Johnson
5 min read
bottom of page



