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The Deal-Killer's Playbook: How to Spot (and Avoid) the 5 Silent Mistakes That Stall Your Pipeline
Avoid these major deal killers! You know the feeling. The discovery call was a slam dunk. The demo was flawless. Your champion seems...
Wayne Johnson
7 min read


Why Relying on One Champion Is Holding You Back (And How to Fix It)!
In the world of complex B2B sales, champions are vital to driving deals forward. However, many salespeople make the mistake of finding...
Wayne Johnson
6 min read


The Five Easiest Ways to Lose Your Deal
Let’s be honest: most deals don’t fall apart at the end—they were doomed somewhere in the middle. Or worse, the very beginning. We lose...
Wayne Johnson
4 min read
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